Social Media for Photographers – How to Market your Photography Business – Photography Marketing
Are you a professional photographer that needs to increase your social media presence to boost your business? Are you a semi pro or amateur photographer who wants to start making money or who is ready to start a photography business and become a full-time professional photographer? Learn how to market your photography and boost your photography brand with practical photography marketing tips and advertising advice. Marketing For Photographers is my new series of videos designed to help you navigate social media, build a great photography website, establish a solid pricing structure and increase your photography business.
This video is about the social part of social media for photographers.
By being social and participating in conversations and sharing knowledge I am able to increase my social currency. Social Currency is important because without it – you are just shouting and nobody is listening.
How do you build social currency for your photography business? Start with GREAT Photographs. That doesn’t mean that if you’re a beginner you can’t post… it simply means only post your best. There is nothing worse than the photographer that posts 20 images of the same shot. Only one of them is the best which means all of the others aren’t! So don’t post them.
Provide CONTENT and CONTEXT. It is not enough to just post an image. Tell a story. Give some background. Sell it! Don’t kid yourself into thinking that people actually care about your photography. If they aren’t the person in the photo – they don’t care about your photography unless you give them a reason to. If you are a portrait or wedding photographer, when you post the image, talk about how much fun you had with the subject, how wonderful the wedding was, or how thrilled you are that you had a chance to spend time with this wonderful person…. Comments like this make prospective customers think you are actually a nice person and would be fun to work with.
Be consistent. Post on a regular basis. I would encourage you to post a minimum of twice a week on every social media platform that you are involved with. It doesn’t always have to be pictures. It could be a cool quote, a link to an interesting article, it could be a short story about an experience or a thought that you had. If you are using social media to build your business this is extremely important and in the next video, I will give you some info on tools that will help you automatically generate content for your posts.
Social Engagement. Make sure you reply to all comments and messages. Start conversations. Ask for opinions and feedback. I try to respond to every single comment someone leaves me on Facebook, Twitter or Instagram. At a minimum, I am sure to like the comment. Here on YouTube, I respond with a comment on each and every comment that is left on my videos.
The company that I use to host website (
Managed WordPress hosting from Siteground:
Plans starting as low as $3.95 per month.
The company that I use for my portfolio website (
Websites for Photographers @ Format.com:
Plans starting as low as $6.00 per month. Use the link above to receive your first month FREE
SUBSCRIBE so that you don’t miss NEW VIDEOS!
PATREON
Help me HELP YOU:
or donate via PayPal:
MY WEBSITE & BLOG
WANNA SEE MY GEAR?
SHOP FOR TOGSWAG℠
LET’S CONNECT!
– Like & Follow on FACEBOOK:
– Follow on TWITTER:
– Follow on INSTAGRAM:
– Check my boards on PINTEREST:
– Connect on LINKEDIN:
– Connect on GOOGLE+:
FTC Disclosure: This video is sponsored by the domain extension .Space. Jpegmini has also provided free software in exchange for my discussion and Format.com has provided free services in exchange for a mention in the description. Links to Siteground.com are affiliate links that support this channel.
#ishootpeople #joeedelman
New subscriber and loving your content. This was really helpful! I just have one question. There are quite a few like and comment bots on Instagram. Usually you can tell them apart by how generic their comments are, but most of the time they are the only comments I get. Should I even bother replying to them or just leave them be?
Great stuff, Joe. I'm on it!
You are genuinely good ,great tips and advice….Cheers Ramin 🙂
Joe, that was one of the best YouTube videos I have ever seen. I love that you promote social discipline and respect! Do you have any plans on writing a book covering all of this? Thanks for the video! Chris
Happy to hear I'm doing most things right 🙂 Just have to get better about telling stories
Thank you for this video
Yes I m ready. And it was very helpful.
Your maximum points got matched with my view, but I am really very shy to post photos too frequently (atleast twice a week). I'm not sure but it feels like I'm moreover doing show-off, though I have enough photos clicked and is stored in my library.
This is a fantastic tutorial! I absolutely love how it skips the gimmicks and goes straight to the essence of what needs to be done. Thank you!!!
Hi Joe! I really love all your videos, my little work as a photographer has improved a lot since I started to follow you and I think there is a lot, a lot, and a lot of wisdom on each of your videos, I would love to see maybe a series of a revisited version of some of your best early videos but this time with your new gear.
BTW… Thanks for your videos, "Your best shot is your next shot" means a lot to me in my daily basis.
Nice
G'Day Joe, so many wise words, well done. Thanks Joe, learnt so much. Cheers Dave.
Absolutely loved this vid. Your presentation is immaculate and engaging ty.
I appreciate every video you posted
Hi Joe. I really enjoyed your video. The content was wonderful, helpful and insightful. The way you come across on the video attracts viewers. I found your advice to be spot on and truly useful. Thanks so much for the pep talk and for encouraging others to take up a camera and enjoy the experience. Photography should be fun first and anything else is a bonus. Best wishes for now and yes I did subscribe.
This 2-part clip of yours, Joe, has become the most vital, useful and most important content I've watched in 2018. Learned so much. Can't thank you enough for posting and sharing your wisdom. Sitting here completely astonished, mainly about how poor I've been with social media now that you've drawn my attention to it. You've taught us how to relate to social media in such an eloquent easy to comprehend manner. Wow. The clip of the year for sure. Thank you, Joe, thank you.
I didn't get the "CC Welcome" part. Would anybody mind explaining this to me? Thanks!
Great information! Wished you would have started the video by saying “grab a pen and paper, your going to want to write this down”. Now I’ll have to rewatch the video and make some notes.
I've played this 3 times on a loop! Such great tips and content! Thank you Joe Edelman!!!
Hi, I found your channel through photo merchant, and I like very much what you say, thank you.
This is exactly what I have been needing! Thank you!
He looks just like bobby mares! Very useful video thank you!
This guy, is the Gary Vaynerchuk of the camera , my prediction we are all gonna snap this intellect info up. Joe Edelman wished I found you sooner.
Where’s the next video,i like that one.Thanks for the info.
Great video! Thanks for sharing all of this tips! By the way i could not find your facebook page?
Dude…stop. Dinosaur? Really? You know you see them everywhere right? From the arctics to the deserts. On every tree. etcetera.
I am so thrilled that I subscribed to your channel! Great advise for a new photographer like myself! Thank you for sharing your knowledge! off to watch part 2…
Other methods such as influencer marketing can be an effective way in marketing your business, especially when you use reliable platforms for it like phlanx
Awsome awsome tips, I would love to be able to thank you properly one day… Thank's !
Recently I watch a lot of photography tutorials on yt. To put it simply – You are the best of the bunch. Great advices, great photos, great experience and most importantly, I get the impression, thay You genuinly want to share the knowledge and not holding anything back. Great channel. Thank You.
This is amazing advice! Thank you for the tips! I look forward to using these principles to create the foundation of my own brand! Wish me luck!🙏
Any tips for a new comer trying to get into this as a hobby?
sir am from nepal n i watched ur video this is just very helpfull tq for such video
Thank you for the great perspective. It's helpful to be reminded of things like this. I need to be more social on social media for sure.
Great video Joe! So many obvious things that we just don't think about that can make a big difference. Wrote down a few that I'm going to start doing! Thank you!
Well worth watching and following Joe's advice – why wouldn't you when he is a social media success! Extremely insightful and very well presented! Joe engages from the beginning, never misses a beat, is straight to the point and entertaining. Thank you Joe – see you in Part II.
Thanks for the fresh new point of view of the expanding social media platform!